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An HVAC Contract Looking To Increase Qualified Leads

Scenario:

An HVAC contractor want to get more qualified calls from homeowners who needed A/C repair or were in market to purchase a new A/C unit. 1 year timeframe.

Results:

The LocalAds Team identified homeowners by the type of HVAC unit they owned and then presented display and search ads to influence an appointment as an phone call.

Monthly Budget:

$1,875

Conversion Value:

$420

Estimated Return*:

$6,720

Monthly Results:

48 Phone Calls

*On average there were 48 calls per month where 33% were qualified for a service call. An average service
call is worth $420. The estimated return was based off taking 33% of the calls x conversion value. HVAC
unit sales not factored.

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Our Results Speak For Themselves

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A a multi-location family practice wanted more visits to each location. They ran local ads with a visits objective (calls as secondary objective) for each different location.

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A Grocery Store Chain Looking To Increase Shopper Awareness

A grocer wanted to drive awareness for their stores by advertising weekly sales by targeting food and coupon shoppers that live near each of their locations.

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