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  • how to reuse EDDM mail routes
    EDDM Overview

    How to Reuse EDDM Mail Routes to Retain and Engage Your Existing Customers

    Reusing EDDM mail routes is inevitable when a small business is trying to advertise within its service area. While EDDM® lets you scale your campaigns according to your business needs, it is imperative to maintain your regular customer footfall by retaining your old customers. Let’s take a closer look at some mailing strategies to understand how to reuse EDDM mail routes.

    By Geofactor,
    December 15, 2021
  • EDDM address
    EDDM Overview

    Does EDDM Require a Postal Address?

    Every Door Direct Mail® helps you save money on mailing lists, since you need none. You can simply label your mail stacks with a single postal address instead of filling out individual addresses. Here’s a simple explanation of how to fill out an EDDM address.

    By Geofactor,
    December 1, 2021