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  • EDDM postcard size guide
    EDDM Strategy

    The EDDM Postcard Guide: When to Use Which Size?

    It is easy to get confused about which EDDM mailer size to use for your marketing campaign with so many variants available, each with its unique benefits. In this EDDM postcard guide, we will help you understand when to use which postcard size.

    By Geofactor,
    December 12, 2021
  • EDDM design template
    EDDM Strategy

    EDDM Design: Reusing and Repurposing a Layout for Different Campaigns

    Instead of designing new flyers from scratch, consider creating an EDDM design template that you can reuse and repurpose according to your new campaigns. This can help you save on marketing costs and manage your advertising budget better. Here are a few tips to help you reuse EDDM designs by creating mailer templates:

    By Geofactor,
    December 3, 2021
  • EDDM postcard design
    EDDM Strategy

    9 Fundamental Elements of a Successful EDDM Postcard Design

    As a bulk mailing channel, Every Door Direct Mail® allows you to mass-deliver a single EDDM postcard design to every household in the selected neighborhood. Your layout and mailer sketch can make or break your campaign. It is critical to ensure that your EDDM postcard conveys your branding and your marketing message simultaneously. Here are the 9 essential EDDM postcard design elements you must include in your mailer to ensure the same:

    By Geofactor,
    December 3, 2021