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  • EDDM Strategy

    5 Special Offer Ideas for Marketing Your Gym Locally

    Before starting any marketing initiative, it is imperative to set a business goal first. With a set goal and a series of apt marketing efforts, any gym can easily generate the desired return on investment and local brand recognition. Here are a few gym offer ideas to help you get started.

    By Geofactor,
    December 22, 2021
  • how HVAC services use EDDM
    EDDM Strategy

    How and Why HVAC Services Use EDDM

    HVAC services use EDDM because of its easy implementation and wide reach. Almost every household hires room temperature maintenance services therefore HVAC companies can target large market areas at cost-effective rates. Here are a few reasons why HVAC services use EDDM, and how it is useful to them.

    By Geofactor,
    December 19, 2021
  • florist shop offer ideas
    EDDM Strategy

    5 Innovative Offer Ideas to Get Your Florist Shop Noticed by the Locals

    Offers can help you gauge which deals can get you the most local traction. People prefer getting discounts for perishable items or products that can only be used once. Let’s understand the best ways to attract customers with these florist shop offer ideas.

    By Geofactor,
    December 17, 2021
  • tips to save money with EDDM
    EDDM Strategy

    EDDM Budgeting Tips: 6 Helpful Suggestions to Get You Started

    Your campaign’s ROI heavily depends on your overall marketing spend. It is natural for marketers to look for ways to reduce their advertising expenses and create cost-effective marketing initiatives. Let’s discuss 6 tips to save money with EDDM.

    By Geofactor,
    December 13, 2021
  • EDDM for gyms
    EDDM Strategy

    How and Why Gym Owners Use EDDM

    Gyms and fitness centers are broad appeal industries as more and more people are turning towards healthy living. EDDM for gyms is highly beneficial due to its ability to target all local residents around a service area and affordable postage rates.

    By Geofactor,
    December 13, 2021
  • EDDM postcard size guide
    EDDM Strategy

    The EDDM Postcard Guide: When to Use Which Size?

    It is easy to get confused about which EDDM mailer size to use for your marketing campaign with so many variants available, each with its unique benefits. In this EDDM postcard guide, we will help you understand when to use which postcard size.

    By Geofactor,
    December 12, 2021
  • restaurant offer ideas
    EDDM Strategy

    5 Tried & Tested Restaurant Offer Ideas to Win More Local Customers

    Advertising with Every Door Direct Mail is a great way to engage with your existing customers and attract new patrons alike. It’s all about promoting creative offers to keep getting customers inside the door. We’ve put together 5 restaurant offer ideas to help increase your sales, boost ROI, and identify which marketing strategies work best for your business.

    By Geofactor,
    December 12, 2021
  • EDDM demographic selection tips
    EDDM Strategy

    EDDM Demographics: 4 Best Practices to Reach Your Ideal Customer

    Even when targeting ALL the locals within your service area, it is imperative to categorize your customers into specific client profiles. With access to basic demographic information, Every Door Direct Mail® allows you to study your audience and choose delivery routes based on that data. Instead of wasting money targeting all local neighborhoods, target the […]

    By Geofactor,
    December 10, 2021
  • EDDM retargeting tips
    EDDM Strategy

    How EDDM Retargeting Helps in Local Area Marketing

    Retargeting refers to sending out highly-persuasive marketing messages to a website/store visitor that didn’t convert into a customer. With EDDM retargeting, you can convince such customers to buy your product. It is a convenient marketing strategy as these people are more likely to purchase from you since they’ve already shown interest in your service offering. EDDM’s simple targeting approach lets you reach these customers without the need of their personal information such as mailing address, name or phone number.

    By Geofactor,
    December 8, 2021
  • EDDM with Email EDDM and Email
    EDDM Strategy

    4 Ways to Use EDDM & Email to Maximize ROI

    Integrating your digital marketing with traditional methods can give you better marketing outcomes. While email campaigns are relatively easy to set up and implement, email marketing as a standalone marketing channel cannot always bring you the desired results for your marketing efforts. Here’s how you can integrate EDDM with Email together in a marketing strategy.

    By Geofactor,
    December 6, 2021
  • EDDM Strategy

    5 Offer Ideas for Every Dental Clinic to Increase Local Footfall

    Special offers are a foolproof method of attracting clients to your business. While the marketing message should be unique by itself, the offer helps you stand out amongst the competitors and give your audience the final push to hire your services. Dentistry offer-ideas can help you identify which kind of discounts are ideal for your audience type. Let’s discuss 5 offer ideas for dental clinics.

    By Geofactor,
    December 5, 2021